The HPL creative team writes, designs and produces traffic-generating television,
radio, direct mail and circulars.
Our approach is to determine the best offers or "hooks" for each sale event,
then build an eye- or ear-catching advertising campaign around that message.
As we develop these strong promotions and track their results, we will include
them in our networking exchange of ideas across our client base. This sharing
of concepts around the nation helps to keep costs low and results extremely
high.
Another way we can offer a high quality product for less is with our television
and radio production center. By having our own post-production house, we are
able to offer fresh, high-end creative television and radio commercials at
significantly lower costs than other agencies.
We round out our creative services with radio commercials, on-location shoots,
newspaper ads and point-of-sale materials, such as in-store signage, price
tags, banners, mobiles and counter cards.